FAQ's

Q: Where do you ship? A: We ship to all 50 U.S. states. International shipping is coming soon — join the email list for updates.

 

Q: How long does shipping take? A: Most U.S. orders arrive 7-14 business days from ship date. We fulfill from Korea via our partner, Korealy.

 

Q: Is this authentic Korean skincare? A: Yes. Every product ships direct from our Korean partner in original packaging.  These are quality assured products with authentic clinical ingredients as described.  There are no "Korean-inspired."

 

Q: What's your return policy? A: 7-day return window if something doesn't love you back. Email us at hello@bestfriendbeauty.skin to start a return.  Or follow teh instructions on the label.

 

Q: Why is shipping from Korea and not a U.S. warehouse? A: Sourcing direct from Korea is how we keep prices real. Korean brands don't all have U.S. distribution, so we fulfill from where the products are made.

 

Q: Do you offer discounts? A: First order? Use code WELCOME15 for 15% off orders over $30. Email subscribers get exclusive deals too.

PPM = parts per million. How much of one active ingredient is in the formula.
1,000+ = standard concentration
5,000+ = premium tier
10,000+ = treatment-grade ★ the one to look for
Under 1,000? Probably marketing
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Which peptides actually matter
Not all peptides are the same. Pick the peptide for the problem.
Copper peptides → anti-aging gold standard
PDRN → salmon DNA, barrier repair
Argireline → "Botox-lite" for expression lines
Matrixyl 3000 → well-studied anti-wrinkle
SUNGBOON EDITOR Silk Peptide Intensive Lifting Ampoule - Best Friend Beauty
SOME BY MI Yuja Niacin Anti Blemish Serum 50ml - Best Friend Beauty

The niacinamide sweet spot

Most products overuse it. The sweet spot is 2–5%.

2–5% = brightening sweet spot
10%+ = marketing flex, not real benefit
Higher % = more irritation, same result

96% snail mucin = real deal

Snail mucin is hydrating + repair-focused. Concentration matters.

96% (COSRX) = the cult classic
50%+ = worth buying
Under 50% = a regular serum with a marketing story
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Centella Asiatica

The "calm-down" ingredient for sensitive, reactive skin.

Madecassoside — the most-studied compound
Asiaticoside — barrier repair
"Cica" = generic term for centella
Madeca = multiple centella compounds together
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